DISQUS

Kristoffer · 2 years ago

Hi,

The facebook hysteria hit sweden (where I'm from)a couple of months ago. 400 000 of 9 million swedes are registered. A bit interesting is that it has never been a "student phenomena". It's more common with people that has begun their proffesional career and are using facebook to keep in touch but also create business oppurtunities.

My theory is that a decrease in students active on facebook will continue as facebook becomes more comerceilized and less appealing to students.

Nick, great blog.

Martin · 2 years ago

After those intense three or four month with Facebook hype everywhere in the english speaking community it is probably quite normal that some people got annoyed by it or just discovered that social networking is nothing for them.

I would not worry too much about that because even if Facebook is "loosing" a few users in the US Europe will come big time. Right now I am living in Sweden and as Kristoffer said - here and everywhere in Scandinavia its THE thing at the moment. Against what Germany where I am from originally is starting to feel the Facebook vibe just in these days. Same for France that already has an increase of about 6000 users per day. Expect to see big parts of Europe becoming Facebook addicted soon.

Greetings
Martin

Douglas · 2 years ago

Good point Kristoffer. I do agree with you. The good thing about them getting involved in the professional aspect of the internet buys them a little more longevity. Sure they might losing a bit of traffic, but the traffic that they are gaining is a little less "flaky".

Maybe they are just finally starting to level out. I don't really think one month of their traffic decreasing is hardly enough to get excited about.

-Doug
www.informativepost.com

Paul Reilly · 2 years ago

We need to look at this in terms of a year on year comparison to better understand whether it's a trend or not.

Having worked in a field with massive seasonal variations (namely travel) we need to consider seasonality with a reference point.

Also consider the number of corporations who now ban this during office hours. It's clearly still got a fanatical user base, even if many are unable to log in during office hours.

Paul

Faz · 2 years ago

There is the likelihood that mid-term examinations at universities across North America have decreased the usage of Facebook in the past week.

Brian · 2 years ago

I find it interesting that Compete also shows a drop in the usage of myspace and bebo as well, not just facebook.

http://siteanalytics.compete.com/facebook.com+m...

Can anyone explain that?