Slide's CPM's are over $3 and Scrabulous would not take anything under $9..
I wonder how much Flixster is.. at this point, I think quality over quantity will matter. Apps who have better demographic have the ability to ask more money to advertisers.
Damon Henry
· 1 year ago
Agreed. The CPM approach is dead (or at least dying). If I had a penny for how many calls I get from vendors wanting my company to advertise on/in their apps, I'd be living off the coast of France.
Smart brands know to apply the funds to custom applications that drive *real* brand value, fosters engagement, and builds deeper relationships.
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I wonder how much Flixster is.. at this point, I think quality over quantity will matter. Apps who have better demographic have the ability to ask more money to advertisers.
Smart brands know to apply the funds to custom applications that drive *real* brand value, fosters engagement, and builds deeper relationships.