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How SocialAds Will Revolutionize Advertising

Started by Nick O'Neill · 10 mesi fa

Last night while involved in a deep dialogue over dinner I finally realized the significance of Facebook’s social ads program. Before explaining how this system will theoretically democratize advertising, I’d like to give a brief overview of the tranformation taking place ... Continue reading »

5 comments

  • Melanie

    1 anno fa

    Kind of creepy but a reality coming nontheless. Sounds like Lotame will be in demand with publishers.
    reply
  • Jonathan Kleiman

    1 anno fa

    Did we agree to have our images or names used in advertising? I don't feel like going through the TOS.
    reply
  • Liz

    1 anno fa

    I think that you are spot on except for not mentioning that the real world and online world divide will need to be closed before someone's personal influence factor is a true reflection of their actual influence. So much of how we influence people happens in person, in real life, not just online. That said, I see this divide closing as we move forward and at a similar enough pace that I don't think it will be an issue.
    reply
  • David Henderson

    1 anno fa

    That's an easy one. They won't.

    It is about influence, social influence, but not necessarily ads....
    reply
  • David Patton

    1 anno fa

    It might be interesting if Facebook uses an application like Loladex to determine one's influence and then bases the Ads around that. Thoughts?
    reply

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