DISQUS

DISQUS Hello! AllFacebook is using DISQUS, a powerful comment system, to manage its comments. Learn more.

Community Page

Jump to original thread »
Author

Will Facebook Become the Leader in Social Commerce?

Started by Nick O'Neill · 10 months ago

Two years ago, Steve Rubel was speculating that social commerce would be a hot topic in 2006. I don’t think he could have forseen the launch of the Facebook platform. Facebook has changed the way that we interact with each other and keep track of our ongoing relationships. Then a few d ... Continue reading »

4 comments

  • The question is... do we welcome this or not?

    On one hand, i don't want people knowing what I buy, and I want my privacy as protected as possible.

    On the other hand, if I'm going to be forced to watch ads, they may as well be about something I'm interested in. Maybe I'd stop seeing those MSN emoticon shouting popups as much!
  • I agree w/the online shopping revolution.

    In addition, a revolution in marketing: targeted marketing, relationship marketing, attention marketing.

    I think, now more than ever, the small biz owner has access to the same opportunities as bigger companies. Facebook will transform how we do business in '08 and beyond. It already has for me.
  • could it be, nick was right, for once (about FB shaping online shopping)?
    Even the blind squirrel, from time to time, does find the acorn!
  • I know this isn't what they're looking at right now, but you can see the potential (especially for girls):

    A girl is in a clothing store looking at dresses. She snaps a photo of herself with her cellphone and uploads it through Facebook mobile, poking any friends online on Facebook at that moment - they can choose to view the photos or ignore. If they view, they can text back their opinions on which dress she should buy. It's like shopping together without shopping together.

    I personally wouldn't do this but think of how many would.

Add New Comment

Returning? Login